• About us
  • People
  • Expertise
    • Sectors
        • Technology, media & communications Technology, media & communications
        • Private Wealth Private wealth
        • Real estate, infrastructure & energy
        • Life sciences & healthcare icon Life sciences & healthcare
        • Aerospace & defence
        • Automotive & mobility
        • Business & professional services
        • Chemicals
        • Consumer & retail
        • Financial institutions & insurance
        • Hotels, hospitality & leisure
        • Logistics & transport
        • Manufacturing & industrials
        • Public services & education
    • Legal services
        • Artificial intelligence
        • Banking & finance
        • Brands & advertising
        • Commercial & consumer contracts
        • Competition, EU & trade
        • Copyright & media law
        • Corporate crime & compliance
        • Corporate/M&A & capital markets
        • Data & cyber
        • Deals
        • Disputes & investigations
        • Employment, pensions & mobility
        • Environmental, planning & regulatory
        • Environmental, social & governance (ESG)
        • Intellectual property
        • Information technology
        • Multi-service
        • Patents & innovation
        • Private client
        • Private equity
        • Projects, energy & infrastructure
        • Real estate & construction
        • Regulation
        • Restructuring & insolvency
  • Locations
    • Europe
        • Locations
        • Austria
        • Belgium
        • Czech Republic
        • France
        • Germany
        • Hungary
        • Italy
        • Netherlands
        • Poland
        • Portugal
        • Ireland
        • Slovakia
        • Spain
        • United Kingdom
        • Ukraine
          Groups & regions
        • CEE Turkish Desk
        • French German group
        • Our offices
    • Middle East & Africa
        • Locations
        • Middle East
        • UAE
          Groups
        • Africa group
        • Israel group
        • Our offices
    • Americas
        • Locations
        • Latin America
        • USA
          Groups
        • Brazil group
        • Our offices
    • Asia
        • Locations
        • Asia
        • China
        • South Korea
          Groups
        • India group
        • Japan group
        • Our offices
  • Insights
    • Insights
        • Featured Topics
        • Artificial intelligence
        • Data Centre Expertise
        • The EU Whistleblower Directive
        • German Supply Chain Act
        • Unified Patent Court
          Content hub
        • Global Data Hub
        • Interface: tech, IP and media law
        • Podcasts
        • Synapse
        • Browse all insights
    • In focus
        • AI
        • Dealonomics
        • Disputes
        • Intellectual property
        • MENA
        • Regulation
        • Browse in focus
    • Events
        • In person
        • Online
        • Browse all events
    • News
        • Media centre
        • Work highlights
        • Firm news
        • Browse all news
  • Careers
  • EN
    • English
    • 中文(简体)
    • Français
    • Deutsch
  • Home
  • People
  • Edward Story
Edward Story
Edward Story

Edward Story

Partner

  • London UK
Contact Me Today
+44 20 7300 7147
vCard
Email me Call me
Featured award

Legal 500 UK 2026

Leading partner in the hospitality and leisure category.

Scroll to featured award

Edward acts for private companies, entrepreneurs, and high net worth individuals and families on a wide range of corporate matters. Clients say they value his astute commercial advice.

He advises both UK and international businesses on investment, M&A, corporate real estate, and general corporate and commercial matters. Edward has particular experience in the hospitality, hotels & leisure, and retail sectors.

Expertise

Services and Groups

Corporate/M&A & capital markets
Environmental, social & governance (ESG)
General corporate
Joint ventures
M&A
Africa group

Sectors

Logistics & transport
Consumer & retail
Hotels, hospitality & leisure
Private wealth
Real estate
Fashion & luxury

CV

Since 2018 Partner, Taylor Wessing
2017 - 2018 Senior Counsel, Taylor Wessing
2013 - 2017 Senior Associate, Taylor Wessing
2008 - 2013 Associate, Taylor Wessing
2006 - 2008 Trainee, Taylor Wessing
2008 Admitted to the Bar, England and Wales

Career

Since 2018 Partner, Taylor Wessing
2017 - 2018 Senior Counsel, Taylor Wessing
2013 - 2017 Senior Associate, Taylor Wessing
2008 - 2013 Associate, Taylor Wessing
2006 - 2008 Trainee, Taylor Wessing

Education

2008 Admitted to the Bar, England and Wales

Awards

Legal 500 UK 2026

Featured

Leading partner in the hospitality and leisure category.

Chambers and Partners UK 2023

Hotels & Leisure - Band 3: Edward Story is frequently called upon for his expertise in areas including M&A, franchising and management agreements. His client base includes hotel operators, developers and owners.

Legal 500 UK 2023

Hospitality and leisure - Ranked: ‘Ed Story is technically strong and genuinely one of the nicest people you can meet. His ability to form connections and keep the tone of discussions calm and focused is impressive.’

Chambers UK 2022

Hotels & Leisure: "Edward Story is frequently called upon for his expertise in areas including M&A, franchising and management agreements. His client base includes hotel operators, developers and owners."

Hospitality and leisure

Retail and consumer

Leading individual - Hotels & Leisure (Up and coming): Edward Story has expertise in advising hotel operators, developers and owners on M&A, franchising and management agreements. Sources identify him as a rising star in the UK hotels sector.

Up and coming - Hotels & Leisure: Edward Story regularly advises hotel owners and developers on M&A, including hotel portfolio acquisitions. He is also adept at advising on hotel management agreements and franchise agreements. Clients describe him as a "very capable lawyer" with "excellent commercial acumen and a diligent and detailed approach."

Up and coming - Hotels & Leisure: Senior counsel Edward Story is considered a rising star in the hotels market, with clients describing him as "an excellent extension to our business" and receiving plaudits for his "extremely commercial" advice. He acts for a range of domestic and international hotel operators, owners and developers.

Retail and consumer

Experience

Crimson Hotels on the purchase of the 130 key Curio Collection by Hilton branded Trafalgar Hotel, London

Advised Crimson Hotels on the purchase of the 130 key Curio Collection by Hilton branded Trafalgar Hotel, London which was marketed for sale at GBP130 million and an associated GBP250 million refinancing of two other hotels.

Edward Story
Michael Helfgott

EQT on £1bn residential real estate joint venture.

Advised global investor EQT on a £1bn residential real estate joint venture, set to bring 3000 new rental homes to Greater London. The billion-sterling investment portfolio is being launched with residential property developer Sigma Capital. It is the first UK investment for EQT Real Estate, a division of global investor EQT Partners.

Press release
Edward Story
David Quinlan
Graham Samuel-Gibbon
Shilpa Vaswani
Ralph Wood

UHNW family in relation to the redevelopment and related proposals for the Westbury Hotel

We advised a UHNW family in relation to the redevelopment and related proposals for the Westbury Hotel in the West End of London and the hotel management agreement with Marriott International for its operation as a St. Regis Hotel, the first in London. We also advised this family with the extension of its partnership with IHG at the Holiday Inn Kensington.

Edward Story
Jack Wain

GTI Corporation's sale to Kanwal

The sellers of GTI Corporation Limited, a manufacturer and designer of specialist systems and tools to the automotive industry (with a particular focus on high-performance and luxury cars) on its sale to Kanwal UK Holdings. The transaction represented the culmination of years' of strategic collaboration between GTI and Taylor Wessing and was entered into in connection with the settlement of litigation proceedings between GTI and a major automotive manufacturer.

Press release
Edward Story
Helen Robinson

RBH on its appointment to manage the 26 four-star QHotels on behalf of real estate investment company Aprirose

RBH on its appointment to manage the 26 four-star QHotels on behalf of real estate investment company Aprirose, following its GBP535 million acquisition of the portfolio.

Press release
Richard Bursby
Edward Story

Yotel on its USD250m strategic partnership with Starwood Capital Group

Yotel, the luxury hotel chain dedicated to the delivery of smart spaces on its USD250 million strategic partnership with Starwood Capital Group, a leading private investment firm. Also advising on HMA's for projects in London, Singapore Changi Airport, Miami, Boston and San Francisco.

Press release
Richard Bursby
Edward Story

Edward's news & insights

View Edward's insights
Escalator
Click here to find out more
Consumer & retail

Consumer and Retail in the News

11 December 2025

by multiple authors

Glass.Mapper.Sc.Fields.Image?.Alt
Consumer & retail

Consumer and Retail in the News

5 December 2025
Quick read

by multiple authors

Click here to find out more
Glass.Mapper.Sc.Fields.Image?.Alt
Consumer & retail

Consumer and Retail in the News

28 November 2025
Quick read

by multiple authors

Click here to find out more
View Edward's insights

Related news & insights

energy
Real estate & construction

The Collective Heat Act: the Next Step in Greening the Built Environment

14 December 2025
Briefing

by Claus Bunge

Click here to find out more
Green bag on grey background
Consumer & retail

Fashion and Luxury Market Update

10 December 2025
Quick read

by Jason Rawkins and Simon Jupp

Click here to find out more
Skyline view of traffic
Corporate/M&A & capital markets

Advising EpilepsyGTx on its US$33 million Series A financing

10 December 2025

by multiple authors

Click here to find out more
Low angle view of futuristic skyscrapers
Real estate & construction

Renters' Rights Act - what you need to know

10 December 2025
Quick read

by Stephen Burke and Rachel George

Click here to find out more
Private Wealth
Private wealth

UK residence for Americans – the key is in the preparation

8 December 2025
Quick read

by Sophie Aitmehdi

Click here to find out more
Interior of data centre
Data Centre Expertise

Virtual reality – meeting the data centre challenges

8 December 2025

by Alan Evans and Laura Stechno

Click here to find out more
Private wealth

Understanding tax residency in the UAE

3 December 2025
Quick read

by Samar Alam and Josh Eaton

Click here to find out more
Chinese traditional silk rolls
Consumer & retail

Fashion and Luxury Market Update

3 December 2025
Quick read

by Jason Rawkins and Simon Jupp

Click here to find out more
Suspension bridge
Corporate/M&A & capital markets

Advising Rezolve AI on its US$90 million acquisition of Crownpeak

3 December 2025

by multiple authors

Click here to find out more
People shaking hands during a meeting
Venture capital

AI Drones: Taylor Wessing advises Balderton Capital on €180 million financing round of Quantum Systems

28 November 2025

by multiple authors

Click here to find out more
View all insights

Related people

UK
Global
Lorraine Smith

Lorraine Smith

Senior Knowledge Lawyer

London
+44 20 7300 7000
Email me
View profile
Simon Jupp

Simon Jupp

Senior Counsel

London
+44 20 7300 7000
Email me
View profile
Timothy Pinto

Timothy Pinto

Senior Counsel

London
+44 20 7300 7000
Email me
View profile
Person Placeholder Image

Katie Sharkey

Senior Associate

London
+44 20 7300 7000
Email me
View profile
Will Belcher

William Belcher

Partner

London
+44 20 7300 4221
Email me
View profile
Lucinda Hicks

Lucinda Hicks

Senior Associate

London
+44 20 7300 7000
Email me
View profile
Shervin Shameli

Shervin Shameli

Partner

London
+44 20 7300 7000
Email me
View profile
Emma Oakley

Emma Oakley

Partner

London
+44 20 7300 4791
Email me
View profile
josef fuss

Josef Fuss

Partner

London
+44 20 7300 4110
Email me
View profile
Michael Goldberg

Michael Goldberg

Partner

London
+44 20 3077 7214
Email me
View profile
Full team
Lacy Gratton

Lacy Gratton

Partner

London
+44 207 300 4077
Email me
View profile
Joshua Gertner

Joshua Gertner

Senior Associate

London
+44 20 7300 7000
Email me
View profile
Tunc Ilgin

Tunç Ilgin

Senior Associate

London
+44 20 7300 7000
Email me
View profile
Bart Hunnekens

Bart Hunnekens

Partner

Eindhoven
+31 88 02 43 032
Email me
View profile

Jack Cunningham

Associate

London
+44 20 7300 7000
Email me
View profile

Alex Walker

Senior Associate

London
+44 207 300 4822
Email me
View profile
Juraj Frindrich

Juraj Frindrich, LL.M.

Partner

Bratislava
+421 2 5263 2804
Email me
View profile
Kris Breudel

Dr. Kris Breudel, LL.M. (Aberdeen)

Senior Associate

Berlin
+49 30 885636 0
Email me
View profile
Jakub Pitera

Jakub J. Pitera, Ph.D.

Partner

Warsaw
+48 22 584 97 40
Email me
View profile
Person Placeholder Image

Karen Bail

Senior Associate

London
+44 20 7300 7000
Email me
View profile
Full team

Meet me at

There are no upcoming events

See all events
Subscribe to our latest insights
  • About us
  • Campaigns and online tools
  • News
  • People
  • Expertise
  • Locations
  • Insights
  • Events
  • Media centre
  • Contact
  • Careers
  • Alumni
  • Data protection & privacy policy
  • Cookie policy
  • Legal and regulatory information
  • Regulatory information on costs
  • Complaints procedure for clients
  • Terms of use
  • Anti-slavery statement
  • Environmental
  • Scam emails

© Taylor Wessing