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  • Sebastian Fischoeder
Sebastian Fischoeder, LL.M. (Trinity College Dublin)
Sebastian Fischoeder, LL.M. (Trinity College Dublin)

Sebastian Fischoeder, LL.M. (Trinity College Dublin)

Salary Partner

  • Duesseldorf Germany
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+49 211 8387 0
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Featured award

The Best Lawyers™ in Germany 2025

Best lawyers: Litigation

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Sebastian is a passionate brand lawyer with more than 20 years of experience in trade mark, design, unfair competition and copyright law. He protects and defends all features of his client’s brands – in a broad sense – and their market position.

His practice stretches from short-notice, pragmatic advice over strategic brand advice, contractual negotiations and preliminary court actions to complex high-profile litigation. Sebastian Fischoeder gained particular expertise for unconventional trade marks, such as colour marks, shape marks or slogans, and in the field of legal consumer surveys. A further focus of his practice is design law.

Expertise

Services and Groups

Brands & advertising
Environmental, social & governance (ESG)
Advertising & unfair competition
Brands
Designs & portfolio management
Product launch strategy

Sectors

Consumer & retail
Financial institutions & insurance
Logistics & transport
Trade Mark Litigation 101

Trade Mark Litigation 101

This guide draws on our wide-ranging experience acting on some of the most significant trade mark disputes in recent years to provide a comprehensive overview of trade mark litigation across Europe and the UAE.

Access the guide

CV

Since 2019 Salary Partner, Taylor Wessing
2002 – 2019 Senior Counsel, Bird & Bird LLP, Düsseldorf
2002 Office of the Attorney General, Dublin, Ireland
2001 – 2002 Trinity College Dublin
2001 Second legal state examination, Bavaria
1999 First legal state examination, Bavaria
1993 – 1998 Legal studies, Ludwig-Maximilians-University, Munich, and University of Passau

Career

Since 2019 Salary Partner, Taylor Wessing
2002 – 2019 Senior Counsel, Bird & Bird LLP, Düsseldorf
2002 Office of the Attorney General, Dublin, Ireland

Education

2001 – 2002 Trinity College Dublin
2001 Second legal state examination, Bavaria
1999 First legal state examination, Bavaria
1993 – 1998 Legal studies, Ludwig-Maximilians-University, Munich, and University of Passau

Publications

EU Design Law Reform: a welcomed bolstering of design protection – unfortunately with legislative flaws (in German), Op-Ed, GRUR 2024, 873

Light And Shadow in Recent Judgments of the Bundesgerichtshof on Colour Trade Marks, comment on Bundesgerichtshof “Goldhase III” and “NJW-Orange” (in German), GRUR (Gewerblicher Rechtsschutz und Urheberrecht) 2022 , 364

MARQUES’ Comments on the EU Commission’s Legal Review on Industrial Design Protection in Europe, position paper to the EU Commission (Co-Author), July 2018

Form and Colour (In German), IP Competence, Vol. 15, July 2016 (supplement to ÖBl.)

Design law chapters, in: Stöckel (ed.), Handbook Trade Mark Mark and Design Law (in German), 4th edition 2024, Erich Schmidt Verlag, Berlin

Consequences of Bad Faith Cease and Desist Letters under Unfair Competition and Copyright Law (in German), Comment on Bundesgerichtshof, judgment of 31 Ma 2012 – I ZR 106/10, K&R 2013, 192

Generic Use of Trade Marks in the Media – Claims of the Trade Mark Proprietor, GRUR 2004, 185-191 (together with Felix Hauck)

Memberships & Associations

MARQUES (Amicus Curiae Team, 2016-2021 Co-Chair Designs Team)
GRUR

Additional languages

English

Awards

The Best Lawyers™ in Germany 2025

Featured

Best lawyers: Litigation

The Best Lawyers™ in Germany 2025

Best lawyers: Intellectual property law

Managing Intellectual Property - IP Stars 2025

Notable Practicioner 2025

JUVE 2024/2025

“A highly competent and pleasant lawyer with short response times”, client; “An excellent lawyer in the management of complex disputes”, competitor

Top law firm/ Top lawyer for copyright law

Frequently recommended lawyer for trademark and design law

Frequently recommended lawyer for competition law

Law firm of the year for IP Law

Recommended Lawyer: Germany - IP - Trademarks

Trademark Firm of the Year, Germany

Leading individual: Litigation

Leading individual: Intellectual Property Law

Notable practicioner

Outstanding Firm

Recommended Lawyer for trade marks

Sebastian Fischoeder, whose special expertise in colour marks and other unconventional trademarks is widely praised across the market. “Sebastian is a very experienced litigator who does an excellent job on behalf of his clients. If you have an unconventional mark, you will be in good hands with him.”

Leading Individual – Bronze

Notable practitioner – Germany

Leading individual: Litigation

Leading individual: Intellectual Property Law

Leading Individual – Bronze

Experience

World Trade Mark Review 2020

Sebastian Fischoeder is one of the practice’s rising stars. “Extremely knowledgeable, he can steer clients safely through highly complex lines of argument. Sebastian is becoming one of the country’s very top lawyers.”

Sebastian Fischoeder, LL.M. (Trinity College Dublin)

World Trade Mark Review 2019

Based in Düsseldorf, the "extremely knowledgeable" Fischoeder is an "excellent lawyer" who effectively pursues highly complex lines of arguments.

Sebastian Fischoeder, LL.M. (Trinity College Dublin)

World Trade Mark Review 2018

Leading Trademark Professional: The "extremely knowledgeable" Sebastian Fischoeder has become a beacon for brand owners wanting to secure their non-traditional marks: "‘he steers clients safely through highly complex disputes".

Sebastian Fischoeder, LL.M. (Trinity College Dublin)

Sebastian's news & insights

View Sebastian's insights
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Venture capital

DERTOUR Deutschland acquires I.D. Riva Tours with Taylor Wessing

28 January 2025

by multiple authors

Glass.Mapper.Sc.Fields.Image?.Alt
Patents & innovation

JUVE Awards 2023: Taylor Wessing named "Law Firm of the Year for IP”

27 October 2023

by multiple authors

Click here to find out more
Glass.Mapper.Sc.Fields.Image?.Alt Click to open video
Brands & advertising

Brexit is coming: a brand owner's checklist

23 October 2020
Quick read

by multiple authors

Click here to find out more
View Sebastian's insights

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From small island to big impact: what Vanuatu's ICJ climate win means for business

4 November 2025

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Click here to find out more
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Consumer & retail

Consumer and Retail in the News

31 October 2025
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by multiple authors

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EU Deforestation Regulation (EUDR) – Proposed amendments to reduce bureaucratic burden

30 October 2025
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Draft Bill on the Implementation of the EU Environmental Criminal Law Directive

30 October 2025
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EU Parliament rejects trilogue negotiations on the Omnibus Package

30 October 2025
Quick read

by multiple authors

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Amendment of the CBAM Regulation: Simplifications and Exemptions for Companies

30 October 2025
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Fashion and Luxury Market Update

29 October 2025
Quick read

by Jason Rawkins and Simon Jupp

Click here to find out more
Brands & advertising

Taylor Wessing partner Dr Christian Tenkhoff takes over as head of Tailun trademark and IP agency in China

28 October 2025

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Click here to find out more
ESG
Environmental, social & governance (ESG)

Sustainability claim? Beware of enforcement by the ACM

28 October 2025
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